If most of your orders are cash on delivery, refused parcels are probably your largest silent cost. You pay to ship it, pay to bring it back, and the stock sits in a van for two days.
Agora messages every COD customer on WhatsApp before dispatch and holds a real conversation until the order is settled one way or the other.
The confirm run. One screen, one task — six orders waiting, the oldest fourteen hours old, and every one of them still a promise rather than a payment
What the conversation does
It runs until the order is settled, not until the message is sent.
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01
Before anything is packed
The customer gets a message on WhatsApp, in the language they actually use. Nothing has been picked, nothing has been shipped, nothing has cost you anything yet.
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02
In the conversation
It confirms — the customer says yes and it's on file. It fixes the address — a new one taken in the conversation and read back to confirm. Or it cancels early, and a cancellation before dispatch beats a refusal at the door.
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03
When it can't settle it
Anything ambiguous goes to a person, with the full conversation attached. Nobody starts the call by asking the customer to explain themselves again.
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04
After twenty-four hours of silence
It escalates rather than leaving the order in limbo. An unanswered order is a decision you haven't made yet, not one you can skip.
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05
Afterwards
Sent, replied, confirmed, edited, cancelled, escalated — the whole funnel, so you know what it saved you rather than assuming.
What it's worth
00%
fewer refused deliveries, measured across one live merchant over one quarter.
awaiting aimer.ma figure — do not publish
A refused delivery costs you the outbound shipping, the return shipping, and the stock sitting out of circulation for two days. Confirming first removes most of them, which is why this is the fastest return of anything Agora does.
“COD means an order is a promise, not a payment. The confirm run turns promises into commitments before anything is packed.” From the Agora orders screen
Shopify treats cash on delivery as a checkout option. Across Morocco, the Gulf and India it is the dominant way people pay, which makes it an operations problem rather than a payment method.
Next step
See it with your own orders in it.
We'll load a sample of your real catalogue and your real delivery rules, so you're looking at your business rather than a demo shop — and tell you honestly what moving would involve.
- What we'll want from you
- A sample of your catalogue, your delivery rules, and your current refusal rate
- What you'll see
- The confirm run against your own orders, in your own language
- What we'll tell you
- Honestly, whether this is worth moving for — and if it isn't yet, why