MAP — marketing automation
Marketing built where your customers actually are.
Most marketing platforms were built for email in North America.
MAP runs on WhatsApp first, measures in margin rather than revenue, and works on the shop you already have — Agora, Shopify or WooCommerce.
What is in it
Seven capabilities, one customer record.
Conversation
- WhatsApp broadcasts and shared inbox
- Social publishing and DMs
- One inbox across all of them
- Order history beside the thread
Acquisition
- Meta, TikTok and Google
- Click-to-WhatsApp, traced to the order
- Audiences built from buyers
- Measured in margin
Retention
- Email and SMS you own
- Basket, back-in-stock, price drop
- Reviews requested after delivery
- Frequency capped across every channel
"If your customers live on WhatsApp and pay cash on delivery, that is not a small gap — it is the whole business." Why MAP exists separately
Built because the marketing tools available where we operate assumed a customer who reads email and pays by card. Most of ours do neither.
What makes it different
Three things it does that general-purpose tools do not.
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It confirms cash-on-delivery orders
A real WhatsApp conversation before dispatch that settles the order one way or the other. This is the capability that pays for the rest.
-
It checks before it sends
Sold out? It will not promote it. Already bought it? They do not get the discount. Checked at send time, not from last night’s export.
-
It is built for several brands
Separate voices, assets, audiences and approvals, with client-ready reporting per brand. Built for it, not adapted to it.
Where it runs
3
platforms today: Agora, Shopify and WooCommerce.
MAP is sold to merchants who have no intention of replatforming. If the only way to get it were to move your shop, it would not be worth much — and we would not believe our own argument about buying one product at a time.
Next step
See it against your own customers.
We will connect a sample of your real order history and show you the segments it finds — including the ones you would not have thought to build.
- Works with
- Agora, Shopify, WooCommerce
- Priced by
- Brand and message volume
- Languages
- Arabic, French, English and dialect