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Gifting

Gifting is a different business, and most platforms don’t know it.

The person paying is not the person receiving, the date is not negotiable, and the buyer usually does not know what they want.

Everything about that breaks a checkout designed for someone buying for themselves.

What changes

Four assumptions a normal shop gets wrong.

  1. 01

    The buyer does not know what they want

    They know a budget, an occasion and a person. The assistant asks who it is for before it recommends, and builds a bundle that works together rather than listing best-sellers.

  2. 02

    The date is the product

    A birthday gift that arrives the day after is a failure regardless of what was in the box. Delivery on a chosen date, with the cutoff made obvious before they pay.

  3. 03

    Somebody else opens it

    Gift messaging, wrapping, and no invoice in the parcel. Obvious, and routinely missed.

  4. 04

    The recipient may become a customer

    Which only happens if you know who they were. Recipient profiles, so next year you can ask the buyer whether they are buying for the same person.

What you get

The gifting-shaped parts.

Choosing

  • Occasion detection
  • Recipient profiles
  • Bundles built to a budget
  • Registries and wish lists

Sending

  • Gift messaging
  • Wrapping options
  • Delivery on a chosen date
  • No prices in the parcel

Returning

  • Recipient-initiated returns
  • Exchange without the buyer
  • Store credit to the recipient
  • Without telling the buyer
"Aimer runs on this." Not a hypothetical

A live gifting merchant in Casablanca, on this stack, with real orders and real cash-on-delivery volume. Ask us for the numbers.

Next step

See it with your own products in it.

We will load a sample of your real catalogue and show you the gifting flow against your own products — occasion, budget, bundle, date.

What we will want
A sample of your real catalogue
What you will see
Your business, not a demo shop
What we will tell you
Honestly, whether this is worth moving for yet